The Ora of Rita Ora
By Life and Times
On the release of Rita Ora’s Roc Nation debut ORA in her native U.K., Life+Times looks back at her past thoughts on recording the album, music and her sound along with some exclusive photos and live performance videos.
“It’s going to be such an amazing experience. I’ll be really proud of myself. It means a lot to me, for my team, for my family.”
“Music to me, is like basically what I am. My whole life I’ve just been writing and recording on my laptop, wherever I could record. It’s one of
those thing where I can’t do anything else.”
“I would say that my sound is very eclectic, it has lot of different genres in it… I have a bit of reggae in there, a bit of No Doubt – actually, a lot of No Doubt influences in there, I have some ’90s hip-hop like B.I.G, so it’s basically just what I grew up listening to, you know?”
“JAY Z’s my boss, but he’s also one of my friends. During [the last three years] we obviously got to kind of know each other and I’m really, really gratetful to have a voice like that on my team.”